Shoplifting is a concern for businesses across the UK, and Fortuneswell is no exception. Understanding the local crime rate and implementing preventative measures is crucial for business owners. Fortuneswell, a built-up area in Dorset, has a crime rate of 73.1 incidents per 1,000 residents. While this is lower than the UK average of 91.6 per 1,000, it still represents a potential risk for local businesses. Fortuneswell boasts a safety score of 81/100, which is slightly above the UK average of 79, suggesting a generally safe environment, but proactive security is still essential.
So, what steps can businesses in Fortuneswell take to mitigate the risk of shoplifting? Several strategies can be effective, often used in combination. Firstly, enhancing visibility is key. This includes ensuring good lighting both inside and outside the premises, minimising blind spots, and arranging displays to allow clear views of merchandise. Consider strategically placing mirrors to expand visibility.
Secondly, staff training is vital. Employees should be trained to recognise suspicious behaviour – for example, individuals loitering near high-value items, avoiding eye contact, or concealing items. They should also be trained on the correct procedures for approaching suspected shoplifters and reporting incidents. Importantly, staff should be encouraged to be observant but not confrontational, prioritising their own safety.
Thirdly, clear and visible signage can act as a deterrent. Signs indicating that CCTV is in operation, or that security personnel are present, can discourage potential thieves. While CCTV itself isn't a guaranteed prevention method, it can be invaluable for identifying and prosecuting offenders if a crime does occur.
Finally, establishing clear shoplifting policies and consistently enforcing them is essential. This includes having a clear returns policy, carefully monitoring high-risk items, and maintaining accurate records of incidents. Reporting all incidents to Dorset Police, even minor ones, is crucial for building a picture of crime trends in the area and can contribute to targeted policing efforts. Remember to keep records of incidents and any preventative measures taken.