Shoplifting can be a significant concern for businesses, and understanding the local context is crucial for effective prevention. For businesses in Corsham, Wiltshire, a Built-Up Area (BUA) with a population of 10,057, addressing this requires a targeted approach. Corsham has a crime rate of 39.3 per 1,000 residents, which is notably lower than the UK average of 91.6. However, even with a comparatively high safety score of 90 out of 100 (compared to the UK average of 79), proactive measures are vital.
So, what can local businesses in Corsham do? Several strategies can be employed, focusing on deterrence, detection, and response. Firstly, visible deterrents are essential. Installing and maintaining CCTV systems, particularly at entry and exit points, can discourage potential thieves. Clear and well-placed signage indicating that CCTV is in operation is also important. Good lighting, both inside and outside the premises, also contributes to a sense of security and deters opportunistic crime.
Secondly, staff training is paramount. Employees should be trained to recognise the signs of shoplifting, such as unusual behaviour, excessive loitering, or concealed items. Training should also cover appropriate responses – calmly approaching a suspected shoplifter, if safe to do so, or alerting security personnel/police. It’s important to note that direct confrontation should be avoided unless staff are specifically trained and feel comfortable doing so.
Thirdly, loss prevention protocols should be implemented. This might include regularly reviewing inventory, securing high-value items, and using security tags. Consider employing a ‘challenge’ policy where staff are encouraged to politely engage with customers and offer assistance, which can deter potential thieves. Regularly review these procedures and adapt them based on observed trends and feedback from staff. While Corsham's crime rate is below the UK average, it's still important to remain vigilant and proactive to protect business assets and ensure a safe environment for staff and customers. The comparatively high safety score indicates a positive environment, but complacency should be avoided.